It is not just footballing rivalries that take centre stage as the new Bundesliga season kicks off in Germany this weekend after yesterday’s curtain raiser in which reigning champions Borussia Dortmund registered a 3-1 victory over Hamburger SV. In an unprecedented marketing campaign, Chinese solar companies are reaching out to German soccer fans with a variety of football sponsorship deals as competition in Europe’s biggest electricity market hots up.
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“The sun cannot be sabotaged. It’s the safest and most available energy source in Israel,” Arava Power Company CEO Jon Cohen said on Monday in response to Monday’s terrorist attack on the Egyptian natural gas pipeline in the Sinai peninsula, as quoted by Ynetnews.com the English language sister site to Ynet, Israel’s biggest news site.
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The huge recent rise in silver prices is acutely squeezing margins for the solar industry, according to research by Barclays Capital, hampering its ability to compete with fossil fuels. Solar panel makers consume about 11 percent of the world’s supply of silver, as silver is the actual material in solar cells that conducts electricity.
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A $1.4 billion loan guarantee project to build 733 megawatts worth of solar panels has been launched by the US Department of Energy. This is just about the same level of the entire aggregate photovoltaic installations in the U.S last year, 2010. This move reflects the US commitment to clean energy – it was the third highest global investor in clean energy last year after China and Germany.
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In the biggest green investment it has ever made, Google has announced that it has made a $280-million investment to a firm financing solar rooftop installations in the United States. Google is already an avid investor in renewable energy technologies. It has created a new project financing fund for SolarCity Inc, a solar panel financing and installation company of rooftop photovoltaic systems which is based in San Mateo, California.
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China is and remains the world’s leading investor in low-carbon energy technology, according to a global study published by the US Pew Environment Group, having in 2009 overtaken the USA as the nation with the most installed clean energy capacity. In addition to attracting the most investment, China is also the world’s leading producer of wind turbines and solar energy units.
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